How Food Influencer Surthy Cooks is Leading the Fight Against Food Waste

August 21st, 2024
Reading time: 4 minutes
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Approximately one-third of all food produced globally is wasted annually—equivalent to about 1.3 billion tons. This contributes significantly to greenhouse gas emissions—if food goes to the landfill and rots, it produces methane—contributing significantly to climate change. In a world where millions face hunger, such waste is staggering. However, there are those acting as a beacon of hope to create a brighter future where no one has to go hungry. 

With over 70 million followers across major social media platforms, Surthany Hejeij, also known as @surthycooks, has positioned herself as a leading voice in the fight against food waste, inspiring millions to embrace conscious consumption and Reimagine Waste.

 

Serving up Solutions with SurthyCooks

Born and raised in Lebanon with a dual Venezuelan heritage, Hejeij developed a deep-rooted passion for food from a young age. Her family instilled the values of generosity and sharing, which she carries with her today. Inspired by a lifelong commitment to giving back, Hejeij found immense joy in cooking and feeding others. For her, cooking is an art form, and she welcomes the opportunity to create new and exciting dishes.

Hejeij has rapidly risen to prominence, captivating audiences with her vibrant personality, impeccable cooking skills, and unwavering commitment to disrupting food waste. Her journey into the world of influencers began as a hobby, sharing her culinary adventures with friends and family. However, her genuine enthusiasm and talent quickly caught the attention of a wider audience.

She features videos of other creators frivolously using food for entertainment and makes dishes typically based on the food being wasted. When the cooking is complete, she hands out the food to individuals and communities in need to show how the food could have a positive impact rather than be discarded for views. Her message is simple: Please stop wasting food for fun.

Beyond her focus on food waste, Hejeij is dedicated to preserving culinary traditions and celebrating cultural diversity. Through her recipes and storytelling, she showcases the rich tapestry of flavors from around the world, encouraging her followers to explore new cuisines and appreciate the cultural significance of food. Combining her passion for food with her commitment to social responsibility, Hejeij inspires millions to get involved and drives positive, lasting change in her community and beyond. 

 

Taking Action to Reduce Food Waste

If reducing food waste is a practice you’d like to start, keep the following in mind when buying groceries or dining out: 

  • Careful meal planning, creating shopping lists, and understanding food labels can minimize purchases of unnecessary items
  • Proper food storage techniques—such as refrigeration, freezing, and preservation—extend product life
  • When excess food arises, donating to local food banks or shelters is a compassionate solution
  • Beyond personal actions, advocating for businesses to reduce waste and supporting policies that prioritize sustainable food systems are essential steps toward a more resilient food future

Food is a privilege; only some are fortunate enough to enjoy it continuously. Before wasting food, think of the impacts it can have. Remember, every action you take, no matter how small, contributes to a more sustainable food system and a world without waste. 

Iyon Baker Headshot
Iyon Baker
Content Manager

Iyon is a curious, creative NC native and Chapel Hill alum who is always eager to embark on new adventures that provide more skills. With a background in advertising, public relations, digital marketing, and fine arts, she uses her skills for copywriting and brand storytelling. Her professional journey has led her to diverse projects that taught her to embrace challenges and adapt to any situation. In her leisure time, Iyon enjoys gardening, knitting, and traveling.

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